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Zee Tamil’s latest campaign ‘Aatam Aarambam’ sparks frenzy post IPL

Chennai, May 30th, 2024: Zee Tamil is a leading channel in the Tamil television industry, renowned for its popular fiction and reality shows that consistently receive positive responses from fans. The channel excels in meeting audience expectations and providing top-notch entertainment. With the IPL matches now concluded, Zee Tamil has launched an exciting new campaign video titled ‘Aatam Aarambam’. Featuring beloved celebrities from various Zee Tamil serials, this video has attracted significant attention and gone viral on social media.

  The promo song of the campaign, Aatam Aarambam, sees all the characters from various serials dance together, creating a visual feast for the audience. The campaign aims to grab the attention of viewers towards its shows that are going to witness a lot of twists and turns. The IPL brought a lot of “cricketainment” to the people of India, but now Zee Tamil is going to take the excitement to new heights with its shows.

 The upcoming episodes of the shows will see Sudar and Ezhil from ‘Ninaithen Vanthaai’ coming to terms with each other, while the appearance of the ghost, are poised to impress the audience. In ‘Veera’, the storyline will unfold from the perspective of what will happen next as Veera deals with Kanmani, who seeks revenge on Ramachandran’s family. In ‘Anna’, Shanmugam is tasked with arranging the weddings of his sisters and ensuring their future. However, troubles arise when Soodamani, who is released on bail, creates complications for Soundarapandi.

 That’s not it! In ‘Sandhya Ragam’, Seenu and Maya are progressing towards marriage, prompting Janaki to make a crucial decision. Will Maya’s love emerge victorious? Will the honour of Raguraman’s family prevail? The story reveals that the events that occurred to Sandhya 20 years ago are set to unfold again with Maya, captivating viewers with its twists and turns.

 In upcoming episodes of ‘Ninaithaley Inikum’, Rani and Siddharth will be seen expecting good news, and the promo video has excited and delighted the audience. In ‘Meenakshi Ponnunga,’ the clash between Shakti and Ranganayaki will continue, which will lead to a lot of anticipation. Additionally, the main leads, Jai Akash and Reshma, of the upcoming show, ‘Nenjathai Killathey,’ are also featured in this promo.


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