Mumbai 18th February 2025: Campus Activewear Ltd., one of India’s leading Sports and Athleisure footwear brands, today launched the second leg of its Move Your Way brand campaign, featuring acclaimed Indian actor, Vikrant Massey. Building upon the success of the first film, this leg further amplifies the core message of embracing individuality and authenticity.

Celebrating self-expression and encouraging individuals to embrace their unique journeys and passions through their fashion choices, the film reminds viewers that when we move through life with authenticity, it finds a way to reward us.

The film opens with Vikrant Massey confidently navigating a high-stakes business meeting. He encounters two investors presenting enticing offers, but remains deeply engrossed in his own thoughts, pacing the room. Undeterred, the investors elevate their propositions, dangling incentives like higher equity, their own sports car, penthouse, and even cryptocurrency. In a powerful display of self-expression, Vikrant executes a backflip within the meeting room, demonstrating his ease and confidence. With a subtle nod to his stylish Campus shoes, he remarks, “Damn good shoes, Yaar!” This unexpected move leaves the investors stunned, piquing their interest and leaving an indelible mark. The film concludes with a powerful message: “When you move your way, the world moves with you. Campus, Move Your Way!”