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Redefining Men’s Jewellery: Men of Platinum Introduces the MS Dhoni Signature Collection

30th September 2024: Platinum Guild International (PGI) India’s Men of Platinum has launched the MS Dhoni Signature Collection, immortalising the inspiring values of cricketing legend MS Dhoni. This exclusive collection boasts of designs that reflect not only Dhoni’s immaculate style and brilliant journey but also his unmatched character and greatness. Cast in rare platinum and infused with his indomitable spirit, every piece in this collection serves as a tribute to MS Dhoni’s enduring legacy. Determination, self-belief, courage, humility, composure are all qualities that Dhoni stands for and each piece tells the story of these qualities that he holds close. A true ‘man of platinum’, and a fitting inspiration for a one-of-a-kind limited platinum jewellery collection that aspires to stir that same greatness in those who don the collection.

ms dhoni

Born of the stars, platinum is found only in select locations across the globe and is a symbol of what is truly rare and precious. Each piece of jewellery in this newly launched collection, bears the legend MS Dhoni’s signature – a precious piece of India’s sporting legacy, etched in platinum. Crafted in 95% platinum this collection from Men of Platinum is cast with clean, bold lines with minimalism at its core.

Talking about the association MS Dhoni shared, “It’s been an honour to collaborate with Men of Platinum on this special collection. Platinum, with its strength, rarity, and enduring qualities, has always stood out for me. This collection, marked with my signature, carries personal significance. It reflects the values that have shaped who I am—grit, composure, and self-belief. For me, these pieces are more than just jewellery; they are a tribute to the lessons I’ve learned and the path I’ve walked.”

Vaishali Banerjee, Managing Director of Platinum Guild International, India, said, “It is a privilege and an honour to collaborate with MS Dhoni on this unique collection. Each piece in the collection carries his signature, making it truly special. It is a partnership that goes beyond creating beautiful jewellery—it’s about aligning our brand with qualities that truly resonate with our consumers, such as grit, resilience, and leadership. Through this association with MS Dhoni, we are confident that we will reinforce the values that platinum represents and further elevate its stature as a symbol of enduring success.”

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