Bangalore, 18th October 2024: Instilling positive awareness on road safety and safe driving habits in the city, Honda Motorcycle & Scooter India (HMSI) celebrated 4th anniversary of the Safety Driving Education Centre (SDEC) at Bangalore, Karnataka. A cake cutting ceremony was organised to commemorate the occasion in the august presence of Shri. Sharanappa R (Assistant Commissioner of Police and Principal, Traffic Training and Road Safety Institute), Bangalore along with other police officials, HMSI dignitaries and the company’s dealer partners.

In October 2020, Honda Motorcycle & Scooter India (HMSI) in association with Bangalore Traffic Police inaugurated the Safety Driving Education Centre in Bangalore. Situated in the heart of the city, the SDEC has served as a beacon of education and practical training for participants. Its state-of-the-art facilities and interactive programs have empowered countless individuals with the knowledge and skills necessary for responsible and safe road behaviour.

Since its inception, nearly 53,000 people across all age groups have been trained at the Safety Driving Education Centre, enhancing road safety awareness in the city.

The 4th Anniversary Celebration is a testament to the SDEC’s enduring impact on the community. This event featured engaging activities such as Learner License Registration Training, Corporate Activities and Road Safety Training that included Riding Trainer Session, Safety Gear Awareness and Safety Riding Theory Sessions aimed at reinforcing the importance of road safety.

As HMSI looks ahead to the future, it remains dedicated to further expanding the reach and impact of its Safety Driving Education Centre in Bangalore and beyond. Through continuous collaboration with stakeholders and the community, the company aims to cultivate a culture of responsible road behaviour and ensure safer roads for generations to come.

Honda Motorcycle & Scooter India’s CSR commitment towards Road Safety:

For Honda globally, road safety comes first. As announced in April 2021, “Honda will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050”. Fulfilling its Corporate Social Responsibility (CSR), HMSI has been promoting road safety in India since its start in 2001. Working towards the realisation of Honda’s global safety vision, today HMSI’s road safety awareness initiative has already spread to over 77 lakh Indians. Its team of skilled safety instructors conduct daily programmes at its 10 adopted traffic parks across India and 6 Safety Driving Education Centres (SDEC).

HMSI dealerships across India spread road safety awareness. HMSI’s proprietary virtual riding simulator increases the risk-prediction ability of riders; while new customers too are given predelivery safety advise (PDSA) before they start riding at every dealership across India.