New Delhi, 6th March 2024: HashTag Marketing is a digital agency specializing in public relations and integrated marketing and communications, serving 450+ brands across India including FMCG, luxury, F&B, etc. Founded in 2012, HashTag Marketing has offices in Hyderabad and New Delhi and employs a team of over thirty talented and experienced individuals.
A renowned name in the marketing space, Gulnar is the Founder and Managing Director of HashTag Marketing, a brand management firm with a special focus on communication design, public relations, and digital media. She is also an acclaimed content creator having worked with brands like Lladro, Tod’s, Burberry Brit, Aveeno Baby, Superdry Sport, and Lay’s.
Following her graduation from Amity University with a specialization in Finance and her master’s from IBS Hyderabad with an MBA in Marketing, Gulnar has worked with some of the world’s leading brands. Most notably, she served as the Brand Manager for the French fashion house ‘Yves Saint Laurent’ and was heading marketing and communications for ‘Casa Paradox’ by Raseel Gujral Ansal. Gulnar attributes her extensive professional experience as her inspiration for launching HashTag Marketing. Gulnar says, “I realized that I could use my vision to help countless brands instead of just one, and that led to the inception of HashTag Marketing.”
At HashTag Marketing, Gulnar oversees a team of more than thirty employees while also working on notable campaigns and brands, including CAG and Manthan as part of the youth campaigns for Prime Minister Modi’s government, Pernod Ricard, Olive Bar & Kitchen, Galgotia’s University to name a few. For 2024, HashTag Marketing aims to focus on a Pan-India client acquisition and expansion.
With some exciting collaborations under wraps, Hashtag Marketing has its hands full for Q2 & Q4. “We are so thankful for all our client’s support over the last 12 years and have strategically focused on a wider reach so that every part of India recognizes HashTag Marketing as a force to reckon with,” says Gulnar Virk.